Walt Disney Records is the flagship record label of the Disney Music Group and is owned by the Walt Disney Company. Walt Disney Records was formed in 1956 as Disneyland Records. Before that time, Disney recordings were licensed out to a variety of other labels such as (RCA, Decca, Capitol, and ABC-Paramount Records). It was Walt Disney’s brother Roy O. Disney who suggested that Walt Disney Productions (now the modern-day Walt Disney Company) form their own record label. Roy enlisted long time staffer Jimmy Johnson to head this new division – Disneyland Records. It adopted its present name in 1989. The label currently releases soundtracks from Disney's motion pictures and theme parks, as well as, traditional studio albums produced by its roster of pop, teen pop, and country artists.
Marketing[]
Walt Disney Record's Marketing strategy is very closely linked with sister television channels Disney Channel and Disney XD. Snippets of music videos released by the label frequently show during ad breaks on the channels. Disney Channel also sometimes airs mini-doccumentaries (Hannah Montana Live! - 2007) or interview sessions with Walt Disney Records Artists.
Albums/artists[]
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Former artists[]
Album series[]
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Note: Walt Disney Records also releases music under pseudo names such as Buena Vista Records, Disney Sound, and Disney Pearl Series labels.
Other Albums[]
- Disney Channel Holiday (2007)
- Pure Disney (2008)
- Disney Channel Playlist (2009)
- Disney Channel Holiday Playlist (2012)
- TBA (2013)